Chicago:

Following the airing of its Super Bowl ad, the Christian prayer app Hallow has set a new record with the largest number of downloads in its history. The Chicago based company’s CEO Alex Jones told Fox News Digital on Tuesday that the ad was a dream come true and it was a phenomenal night, referring to the first airing of the ad on February 11 during the Super Bowl night.

"For the first time ever during the Super Bowl, we all got to take 30 seconds to give thanks to God. The minute the spot ran we saw the biggest spike in Hallow history. It was the most downloads in a single minute we’d ever seen. We’re already ranking ahead of Netflix on the App Store charts. Glory to God." said Jones.

He noted that the company heard from many who inspired by the ad, wanted to come back to their faith and give prayer a try for the first time during this Lent.

Though the 30 second ad featuring actors Mark Wahlberg and Jonathan Roumie did not air in all markets, it was still seen by half of all Super Bowl viewers leading to its tremendous response.

Wahlberg, who narrated the ad, thanked everyone for its success and asked people to join them in prayer this Lent on Hallow to ‘stay prayed up.’

The ad was premiered during the Super Bowl scheduled just three days before the Ash Wednesday, the first day of the liturgical season of Lent, which made it more impactful.

Ash Wednesday also marks the launch of Hallow's annual Pray40 ‘prayer challenge,’ which continues until Easter.  According to Hallow, Wahlberg will also be one among those guiding the daily reflections during the challenge, which would help Christians around the world draw closer to God during Lent.

Jones concluded by saying, “Leading prayer among the Super Bowl's record viewership was an honor. We're thrilled to continue to pray together with everyone this Lent."